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Integrated Analytics

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The era of big data has empowered marketers with more metrics than ever before. The question is how to make sense of it all. Our Google Analytics-certified strategists practice integrated, insight-driven reporting based on data across a range of digital platforms to give you a comprehensive understanding of all your marketing channels.

  • Predictive Modeling
  • Custom Reporting & Dashboards
  • Conversion Optimization
  • Descriptive Modeling
  • Data Visualization
  • Measurement Plan Development
  • Analytics Setup
  • Measurement Audit

Whether you source data from Google Analytics, an email service provider, a CRM or business intelligence software, our integrated analytics offerings harmonize your reporting and deliver insightful analysis that tells the whole story.

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Featured Case Studies

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Featured Resources
Featured Resources
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The Best Reports in Google Analytics

Want to get the most out of your Google Analytics? Collecting website and user data is great, but understanding how to interpret it is key. Learn which reports you should be looking at and why these reports matter with our Quick Tips for Google Analytics.

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Content Measurement Tracker

Before starting a content marketing campaign it’s important to set goals and KPIs. Measuring your content performance against these KPIs will help to track your progress and optimize for success. So what should you be measuring? Find out with our Content Measurement Tracker!

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SMART Goal Checklist

Did you know that setting SMART (Specific, Measurable, Achievable, Relevant, Timely) goals can help you hone your strategy, analyze past efforts and predict future digital marketing outcomes. Download our SMART checklist to better inform your goals and see results!

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SMART Goal Checklist

Did you know that setting SMART (Specific, Measurable, Achievable, Relevant, Timely) goals can help you hone your strategy, analyze past efforts and predict future digital marketing outcomes. Download our SMART checklist to better inform your goals and see results!

Get the Cheat Sheet
Related Blog Posts
Related Blog Posts
Key Steps to Implementing Google Analytics

Key Steps to Implementing Google Analytics

Tracking your site performance is essential to understanding your audience and the customer journey.   There are multiple solutions available for tracking your site’s performance, but one of the easiest to implement (and with the lowest barrier to entry) is Google Analytics. For those of you unfamiliar with Google Analytics, it is a free solution (up […]

Making the Most of Google Data Studio Reporting

Making the Most of Google Data Studio Reporting

You may have seen that a while back Google announced that Data Studio, Google’s free data visualization and reporting product, was officially out of Beta…and we’re super excited about it! We also thought that now would be a good time to share some of what we’ve learned since we started using the reporting tool in […]

Marketing Analytics: Uncover The Health of Your Data

Marketing Analytics: Uncover The Health of Your Data

We’ve talked before about getting your marketing analytics squared away for 2019, but one of the first steps is understanding the health of your data so that before you start analyzing performance you can know if the numbers are right. So where do you start? We’ve outlined a few key areas that will help you […]