Learn which Snapchat ads to enlist – or avoid – in your next marketing initiative.
Let’s talk Snapchat. You know, that app that “the kids” are using with the funny filters (that’s also a powerful marketing medium for your business). Snapchat has over 187 million average daily users and 71% of those users are under 34 years old. With more than 400 million stories being created every single day and the average user opening the app more than 25 times a day, Snapchat Ads are becoming a marketer’s playground.
First off, you need to determine whether Snapchat is the right social media platform to use to advertise your business. Snapchat offers many different ad products, but not all of them will work for you or fit with your budget. Between Snapchat Ads, Sponsored Geofilters, Sponsored Lenses, Story Ads and more, how do you choose which product is right for your business and will help you reach your end goals? Well, this is where we step in. (more…)
Hayley is a social media strategist at Incentric. When she’s not working or at the beach, you can usually find her dreaming about traveling back to Italy or all over the world for that matter.