Digital Gets Personal

Data is interesting. But the people who provide it are truly fascinating. That’s why we approach every engagement from the viewpoint of your greatest asset: Your buyers. We’ll help you make meaningful and measurable connections across the customer journey. Our buyer-driven digital strategies generate leads, foster relationships and turn customers into believers.

Our Process

Our Marketing Process

Successful campaigns stem from strong collaboration between client and agency.

We use research, best practices and our passion for the industry to take a deep dive into what makes your prospects and customers tick. Consider us an extension of your team. Working together, we produce truly effective campaigns and great outcomes.

Our Team Leaders

Incentric is the digital marketing arm of RDW Group, an award-winning full-service marketing agency and sister brand to acclaimed interactive agency iFactory. We were founded on the belief that a more personal level of digital engagement is key to helping clients win customers and conquer their markets.

Sarah Johnson

Sarah Johnson

Director of Digital Marketing Services

Marian Visona

Marian Visona

Director of Analytics and SEM

Dave Varhol

Dave Varhol

Lead Paid Search Strategist

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Stephanie Smith

Stephanie Smith

Lead Digital Engagement Strategist

Kaitlyn Delaney

Kaitlyn Delaney

Lead Social Media Strategist

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Sarah Johnson

Sarah Johnson

Director of Digital Marketing Services

Marian Visona

Marian Visona

Director of Analytics and SEM

Dave Varhol

Lead Paid Search Strategist

Dave Varhol

Stephanie Smith

Lead Digital Engagement Strategist

Stephanie Smith
Kaitlyn Delaney

Kaitlyn Delaney

Lead Social Media Strategist

30743076620862106212
Sarah Johnson

Sarah Johnson

Director of Digital Marketing Services

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Marian Visona

Marian Visona

Director of Analytics and SEM

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Dave Varhol

Dave Varhol

Lead Paid Search Strategist

6208
Kaitlyn Delaney

Kaitlyn Delaney

Lead Social Media Strategist

6212
Stephanie Smith

Stephanie Smith

Lead Digital Engagement Strategist

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Meet the Family

Incentric is part of a family that also includes the RDW Group and iFactory teams. Together, we’re over 85 communications professionals across a number of specialties including brand strategy, design, public relations, and media strategy. We provide all of the communications capabilities organizations need to change for the better, grow their businesses, and fulfill their missions. Whether you work with one family member or all of us, you’ll benefit from our deep expertise, shared experiences, and common desire to create positive change for you.

RDW Group logo

A full-service advertising, public relations and media services agency, providing brand development, creative content, and awareness-building strategies across channels.

Incentric Digital Marketing logo

An agile and responsive digital marketing group providing meaningful engagement, integrated lead generation, nurturing strategy and implementation.

iFactory logo

A web strategy, design and development group providing innovative, inspiring, and intelligent interactive solutions that elevate brands and facilitate lead nurturing and transactions.